March 07 - Cereal

Big fail on Kellogg's part, the cereal store here In Times Sq. which was the perfect spot to celebrate National Cereal Day is a temporary Pop Tart store????




So back to the original plan and very apt seeing as Oatmeal is where is all began!!

 Ferdinand Schumacher, a German immigrant, began the cereal revolution in 1854 with a hand oats grinder in the back room of a small store in Akron, Ohio. His German Mills American Oatmeal Company was the nation’s first commercial oatmeal manufacturer.  In 1877, Schumacher adopted the Quaker symbol, the first registered trademark for a breakfast cereal.




Granula, the first breakfast cereal, was invented in the United States in 1863 by James Caleb Jackson, operator of Our Home on the Hillside, which was later replaced by the Jackson Sanatorium in Dansville, New York.  The cereal never became popular since it was inconvenient as the heavy bran nuggets needed soaking overnight before they were tender enough to eat.




The cereal industry rose from a combination of sincere religious beliefs and commercial interest in health foods.  Dr. John Harvey Kellogg experimented with granola.  He boiled some wheat, rolled it into thin films, and baked the resulting flakes in the oven; he acquired a patent in 1891.  In 1895 he launched Cornflakes, which overnight captured a national market.


Source: http://www.nationaldaycalendar.com/2017/03/06/march-7-2017-national-cereal-day-national-pancake-day-ihop-national-crown-of-roast-pork-day-national-be-heard-day/